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Inside Revenue Marketing

The Mperativ Blog

Introducing Strategic AI with Mperativ: Marketing Pipeline Coverage Analysis and Marketing Opportunity Scoring

September 14th, 2022

The first platform features to offer AI predictions on connected marketing and sales data across CRM, marketing automation, marketing intent, and sales engagement systems

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What's New with Mperativ: Filters 2.0, Tags, and More

June 23, 2022

Our June update on major new product features and latest content from our team

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Marketing

Marketing Operations: How to Build a World-Class Demand Engine

May 18, 2022

This guide provides a ground-up look at how to structure a demand engine, so you don’t accidentally build yourself into a corner

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What is Revenue Operations? The Ultimate Guide

January 28, 2022

A look at RevOps, the emerging practice unifying go-to-market operations

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Product & Design

Introducing the Revenue Marketing Platform

December 21, 2021

Meet the first platform linking marketing to revenue

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Product & Design

The Mperativ Story

December 21, 2021

The tale of Jim, Daniel, and Paul, and how they came to start Mperativ

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